Colorado Springs Police Orders 525 TASER X2 ECDs

New TASER Protection Plan Catalyst for Upgrade

SCOTTSDALE, Ariz., July 26, 2012 − TASER International, Inc. (NASDAQ: TASR) today announced a significant order for 525 TASER® X2™ electronic control devices (ECD) by the Colorado Springs Police Department (CO) using the new TASER Protection Plan. This is a full deployment of X2s for all of its patrol officers.

“This is one of the largest TASER X2 orders to date and represents the continuation of increased X2 adoption,” said Rick Smith, Chief Executive Officer and founder of TASER International.  “We are thrilled with the decision by the Colorado Springs Police to enhance the safety of both their officers and their community with a full deployment of X2s.”

“Moreover, we are excited to announce that Colorado Springs is our first participant in the TASER Protection Plan (TPP),” said Dan Behrendt, Chief Financial Officer of TASER International.  “The TPP allows agencies like Colorado Springs to go full deployment, with full protection over the program’s service life, while making five low annual payments.  The TPP reinforces TASER’s commitment to helping agencies upgrade outdated technology while staying within limited capital budgets.”

Curt DeCapite, Procurement Service Manager for the City of Colorado Springs Contracting Division, summarizes the overall sentiment best, “We continually assess the most fiscally advantageous solutions and solid business decisions when determining best value in our acquisitions.”

“When we were micro-testing the TASER Protection Plan over the past 45 days, we saw a tremendously positive reaction,” said Smith.  “Our customers jumped at the ability to reduce the upfront cost to upgrade their technology and have a predictable payment plan that spreads the expense over time.  Given the very positive market response with several additional agencies moving towards purchasing, we will roll out the TPP nationally mid-August,” concluded Smith.

This order was received and expected to ship in the third quarter of 2012.

About TASER Protection Plan

The TASER Protection Plan is a new financing program that allows agencies to conserve capital, build predictability into their budgets, and most importantly lock in savings.  To learn more please visit: www.TASER.com/TPP.  Participation is subject to approval and completion of financing.

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TASER and Excessive Force

Let’s review excessive force for a moment. Clearly, this is the bane of existence of any community as there are no winners when this occurs. Many times it happens when there is no evidence available to back up an law enforcement officer when it becomes a “she said/he said case. An article from the Denver Post entitled “Denver police paid $1.34 million in 2011 to settle excessive-force lawsuits,” showed just how costly this is for cities.

Note the average dollar pay out per officer per year to settle use of force cases:

• Denver – $697 per year per officer
• Chicago – $2,930 per year per officer
• Los Angeles – $2,200 per year per officer
• Philadelphia – $1,360 per year per officer

If any of you reading this aren’t saying, “HOLY SMOKES!” — well you should be as this is a tremendous waste and cost to taxpayers.

Perhaps, it’s important to discuss the future of policing technologies. We know statistically that use of TASER ECDs reduces injuries to officers AND suspects (US DOJ Report) so we know TASER ECDs can make a difference but they have to be in the hands of all patrol officers for maximum effectiveness for this reduction. Most suspects won’t wait for a supervisor to show up (just ask a local cop.)

But there can me more that can be done to reduce these claims. For one, better policies and enhanced scenario-based training — not just for TASER ECD usage but for all reponses to resistance.   Agencies can also make sure they have TASER CAM recorders that record the use of any TASER ECD deployment.

Burnsville PD with AXON On-Officer Camera

Finally, let’s discuss the one other technique that can help — on-officer videos that record from the officer’s point of view like our TASER AXON on-office camera. Before you say this is a TASER sales pitch take a moment to see what the City of Burnsville, MN did with their AXON cameras at Burnsville Police Department. Want proof? Watch this progressive law enforcement ageny’s video they put on YouTube — the proof is in the pudding: http://bit.ly/wxL0nS

It’s time that taxpayers demand to get more return on their investments for safer communities at a lower cost. You can be sure that TASER is doing all it can to make that our mission.

If you don’t think video is the solution then perhaps you should know that an International Association of Police Chief’s survey has statistical data that indicates that 96.2 percent of the time, the recording of the event exonerated the officer of the allegation or complaint.   That alone is worth the costs and more than provides a return on investment.

What Can YOU Do In 41 Minutes?

Conductive wire

Ever wonder how much wire we consume in the manufacturing of cartridges?  How long it takes to build an X26?

We devour approximately 5,520,000 feet of wire per month. We’d bet that we’re a favorite of our suppliers. We’ve produced 9,453,553 standard cartridges, 223,169 C2 cartridges & 155,624 Smart cartridges.  Our automation produces a cartridge every 3.7 seconds.  The Tesla Roadster accelerates from 0 to 60 mph in 3.7 seconds. BTW, our Chairman drives one.

It takes 41 minutes to build an X26 that’s 492 5-second cycles.  31 minutes is the time it takes to fly from Phoenix to Las Vegas - 10 minutes more & we can hand you an X26.  We’ve produced more than 600,000 X26s that are deployed in more than 16,000 law enforcement agencies in 107 countries. We’re International, baby!

What can YOU do in 41 minutes?

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