Master Instructors

August 4, 2009

The TASER X3 — An Exciting Week

I can’t believe all the tremendous amounts of new material covered by the Master Instructor trainings, the number of media stories and the increased awareness of the TASER Foundation since the unveiling of the TASER® X3™ on July 27, 2009. So much has occurred that it’s even hard for me to keep up, but I’ll try to fill you in.

Tom and Rick Smith demonstrate the TASER X3 at last week's TASER Conference

Tom and Rick Smith demonstrate the TASER X3 at last week's TASER Conference

On Monday, July 27, Rick and Tom Smith, the co-founders of TASER International, unveiled the multi-shot X3, our first new handheld TASER ECD since 2003, during their keynote address at the beginning of the 2009 annual TASER Conference. It was one of the many TASER solutions for law enforcement, corrections and military customers that were highlighted that day.

The keynote address and the launch of the X3 was covered by numerous Arizona print and television media outlets. Incredibly, the story filed by the local Associated Press reporter was picked up by more than one thousand papers around the world. In addition, writers from a couple of trade magazines attended the keynote as well, so we are looking forward to those articles in the upcoming editions. Since the launch, I’m thankful to say that the media request and TV interviews haven’t slow down. The TASER X3 has been featured and demonstrated on FOX Business Network’s “Money for Breakfast” with Alexis Glick, has been written about on WIRED Magazine’s Danger Room, and was  shown in a video post on the Engadget website. Then today, Tom Smith gave a live demonstration of the X3 to Bill Hemmer on FOX News America’s Newsroom, wrapping up an exciting week of interest and coverage.   Read more…