The official unveiling date is July 27 when we will publicly present the X3 at our annual TASER Conference in Fountain Hills, Ariz.

Since the announcement last week, we have been providing daily features and technological advancements of the TASER X3, which will continue until our unveiling on July 27. The TASER X3 has also taken on a persona on Facebook (www.Facebook.com/TASERX3) and Twitter (www.twitter.com/TASERX3) where the device is “sharing” more about its exciting new features. The X3 just may be the first law enforcement weapon to “launch itself” through interactive social media sites. The use of social media is a first for our company and we are giving away some pretty great swag such as TASER® hats, shirts, and tactical bags to those that follow its progress and announcements during July. The TASER X3 is definitely a more hip, media savvy ECD!

For those that need a re-cap of the X3 features revealed in just the first seven days, here they are:

• Rotational Pulse Drive:  Rotate NMI pulses across firing bays to engage multiple targets simultaneously.
• Warning ARC:  Display warning arcs and gain compliance — even while the X3 remains loaded.
• Dual Laser System:  Enhance accuracy with dual lasers indicating top and bottom probe trajectories.
• Environmentally hardened:  X3 survives harsh environments such as dust, water, salt, fog and freezing temperatures.
• Color Display:  Central Information Display provides enhanced icons and data.
• Pulse Calibration System:  Monitors, calibrates, records voltage, and charge for every NMI pulse delivered.
• Cam-Lock Safety:  Reengineered safety interlocking design engages positively to armed or safe position.
• Independent fire control system:  Independent fire control circuitry directs firing sequence preventing static discharge.

I hope you’re saying “Wow!” at this point. The TASER X3 has so many great new features… and there are still 19 days to go until the official unveiling.

By the way… last week I had the opportunity to personally try out the X3. It is one innovative, capable and hi-tech law enforcement tool that promises to revolutionize the future of ECDs. I’m really excited about the launch and the way TASER will once again change the way law enforcement does its job. So excited that I almost want to take another voluntary ECD exposure, just to try out the new rotational pulse drive!

I did say “almost”…